So it was a 4 day holiday weekend in which the Hannah Montana movie premiered, so how did it fare? Smash hit? Flop? Survivor?
Well, contrary to what I would have expected the film only brought in $34 million dollars.
A far cry from Last weeks Fast & Furious opening which brought in $72 Million.
The bright side though, is that $34 million was the second highest Easter weekend opening EVER, behind 2006’s Scary Movie 4.
Apparently it’s Easter Weekend that just doesn’t do well for movies, not tthe Hannah Montana Movie itself.
So will the sales shoot up next weekend? Or is the milk in Disney’s cash cow running dry?
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