Just because Summit is the company who is putting out the major cash cow Twilight Films, doesn’t mean everything they touch will turn to gold.
So what are they to do when in fear their latest might flop at the box office? Offer a little piece of what people are feinding for.
BandSlam opens this Friday and it’s being hyped up by offering a little slice of New Moon after the movie. So Twilight fans, you have to pay 12 bucks and sit thru a crappy rock n’ roll PG-13 version of High School Musical in order to get that last bit of New Moon to hold you over until November.
Not that Vanessa Hudgens isn’t an hour and a half worth of eye candy, but will Summit’s plan work in their favor?
How many people whou wouldn’t have gone to see the movie in the first place might now since they are getting something out of it?
We’ll see on Sunday when the numbers roll in.
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